Representatives of Realogics Sotheby’s International Realty & Caliber Home Loans have implemented a series of dynamic events to stoke housing demand by creating programs with third party companies that bring targeted consumers together and integrate real estate opportunities through “lifestyle marketing.”

On July 28th, the thrilling 16-person “Cycle Saloon” tour of South Lake Union garnered local media coverage and market awareness by the Puget Sound Business Journal! By targeting an up-and-coming neighborhood filled with the Millennial population,  the team was hoping to draw attention to the #noplacelikeown campaign and interact with potential homebuyers. 

Read the coverage here >>

Comment